Hamira Zamani-Farahani has worked as a tourism researcher, writer, consultant, lecturer and entrepreneur for several years. She holds a PhD in Tourism Management from Malaya University in Malaysia. She has worked as a Consultant for governmental, nongovernmental and academic institutions in Iran and abroad. Hamira is founder and managing director of the Astiaj Tourism Consultancy & Research Centre in Tehran. Astiaj, founded in 2001 as an independent tourism, leisure and hospitality consultancy company, provides a wide range of professional services designed to help companies, NGOs and Government agencies within the tourism sector. She has an active research agenda and her research interests are wide: she is passionate about the role, empowerment and equitable benefits of women in tourism. Her Publications include national & international journal papers, book chapters and three books.